15 February 2010

Tony Bourdain: Traveling Sell-Out

No Reservations is a travel channel program hosted by bad boy misanthropic chef Tony Bourdain, who is famous for his feuds with Food Network chefs. His sarcastic commentary is refreshing and amusing and he is a joy to watch.

Until now.

I just caught the rerun of the Istanbul episode. Tony and his guide were eating at a restaurant, commenting on the food and finally Tony says, "Here, let me get this." And the camera zooms in on Tony's hand holding a Chase Sapphire credit card.



WTF???

Is this a joke, Tony? Did Chase pay you extraordinary amounts of payola because your image would generate this kind of backlash in the theory that even bad publicity is good publicity? No matter what the case, it still stinks.

Mario Batali, Sandra Lee, Rachel Ray...meet your new best friend, Anthony Bourdain.

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